Yesterday’s TSB Upgrade on Mike Cannon wasn’t just a typical post.
We filmed the entire makeover with a TV production company as the first “sizzler footage” for a potential TSB reality show. An episode of the show would chronicle our work in transforming one guy’s style (and lifestyle), along with the day-to-day hustle of growing a menswear blog into an industry-leading publication.
Here’s a few behind-the-scenes shots that Alex caught during the two-day film shoot.
Meeting time: 830am at Mike’s apartment in Brooklyn… very early for our crew.
Towni and his spectacular flow getting mic’ed up.
The beautiful Jessie was such a great sport during the shoot. Thank you!
Our audio expert Chris and one-man camera crew Webster.
Ladies and gentleman, the old Mike Cannon.
#Selfies are huge in the Philippines.
Doing work and dropping knowledge at Suit Supply.
Leaving Ted Baker in Soho with a few accessories.
Back in the TSB studio…
A little liquid encouragement before the one-on-one interviews, thanks to my man Drew Tybus and our friends at Ole Smoky Tennessee Moonshine. You gotta try these cherries…
Frank’s Chop Shop in the LES holding down the grooming.
Ladies and gentlemen, the new Mike Cannon.
Wes and I trying our best to fix those long shirt cuffs… unfortunately we didn’t have time to see our boy Franklin to do it right.
After party at my (former) place.
I’m calling it now: if this show comes to life, Alex will be one of the best characters on reality TV.
That’s a wrap!! Any of that moonshine left?
More on the reality TV show, LA move, and website expansion soon…
Yours in style,